About the employer brand:

The conglomerate is guided by the mission to be Earth's most customer-centric company and develop new technologies & products on behalf of it's customers: shoppers, sellers, content creators, and developers around the world that change lives. They embrace new ways of doing things, make decisions quickly, and are not afraid to fail. Their actions, goals, projects, programs, and inventions begin and end with the customer top of mind and their approach is to make smart, fast decisions, stay nimble, invent, and focus on delighting their customers.

Roles & Responsibilities

• Coordinate with multiple teams to provide thorough, engaging and high conversion customer experience .
• Owning sections of store merchandising and curations
• Running and analyzing proof of performance reports
• Learning Merchandising tools and widgets
• Assist execution of the plan as per site merchandising calendar. This includes email programs, new product launches, cross-category placements, developing and executing Amazon site-wide events, browse tree design and search results
• Assist in developing merchandising for large storewide promotions, and work closely with category managers and merchandizing team to schedule promotions
• Support the creation of emails, category pages, brand stores, campaigns, and develop and manage free search improvement projects
• Synthesize and analyze relevant content/traffic metrics
• Identify customer triggers and barriers by using surveys, in-depth research and customer immersions
• Understand and use merchandising and customer-facing metrics to guide decision making
• Identify opportunities for automation, and scale winning experiences
• Improve performance of paid traffic channels by partnering with all traffic-driving mechanisms (Search, Affiliates, Email, SEO etc.)

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/

Thanks,

< WB Consultant >