Location: Bangalore (on - site)

Compensation: Upto 15 LPA

Experience required: 3+ years as a copywriter or in a similar creative role

About the brand

A house of digitally native brands (DNBs), headquartered in Bangalore, who is driving innovation for a new era of Indian consumers. This brands offer an exclusive collection of personalised Drinkware, stylish iPhone accessories, and innovative clean cookware, all designed for the discerning modern lifestyle and focuses on swiftly developing, launching, and scaling modern consumer product brands in high-growth categories to reshape consumer experiences.

Position Overview:

We are seeking a talented Copywriter/Creative Strategist to join our dynamic team. In this role, you will be responsible for developing compelling content and strategic creative concepts that resonate with our target audiences. You will collaborate closely with cross-functional teams to craft brand narratives and execute integrated campaigns that drive engagement and results.

Key Responsibilities:

• Content Creation: Write clear, engaging, and persuasive copy for various platforms, including websites, social media, email campaigns, blogs, and advertisements.
• Creative Strategy: Collaborate with marketing and design teams to develop innovative creative concepts that align with brand goals and resonate with audiences.
• Research & Analysis: Conduct market research and analyze trends to create informed content and ensure relevancy.
• Brand Voice Development: Help define and maintain a consistent brand voice across all communications and platforms.
• Campaign Management: Participate in brainstorming sessions and contribute to the ideation of integrated marketing campaigns.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• Proven experience (3-8 years) as a copywriter or in a similar creative role.
• Strong portfolio showcasing writing samples across various formats and industries.
• Exceptional writing, editing, and proofreading skills.
• Proficiency in creative strategy and understanding of marketing principles.
• Familiarity with SEO best practices and digital marketing trends.
• Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
• Strong communication and interpersonal skills.

What We Offer:

• Competitive salary and benefits package.
• A dynamic and creative work environment.
• Opportunities for professional growth and development.
• Attractive stock option plan

About WinnerBrands

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/

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Thanks,

< WB Consultant >