Location: Remote
Experience: 1–3 years
Department: Marketing
Reports to: Performance Marketing Manager

Offered CTC - upto 12 LPA

Preference - We would ideally wants to hire someone who's a Meta Ads practitioner and not a generalist. ( female candidate)

About the brand -

An innovative ed-tech platform transforming extracurricular education for children aged 5–14 through interactive, high-quality online classes in music, dance, chess, and public speaking. With a mission to make skill-based learning fun and accessible, it has empowered over 21,000 learners across 40+ countries. The platform offers flexible group and one-on-one sessions tailored to different proficiency levels. Backed by a passionate team and expert instructors, it emphasizes holistic development through creativity and confidence-building. Achieving a strong global presence, it boasts a 4.8/5 learner satisfaction rating. The company has scaled rapidly, crossing $1M in ARR within 18 months of launch and continues to grow aggressively across key international markets.

Role Overview
We are seeking a smart, data-driven, and adaptable Performance Marketing Executive with 1–2 years of experience, specifically in running Meta (Facebook & Instagram) ads. This role is ideal for someone looking to rapidly grow their skills in digital marketing while
contributing directly to user acquisition and revenue growth.

Key Responsibilities

1. Execute and optimize Meta (Facebook and Instagram) ad campaigns to drive
conversions, leads, and traffic.
2. Collaborate closely with content and design teams to conceptualize creatives that
perform well across different audience segments.
3. Monitor, analyze, and report on campaign performance using Meta Ads Manager, Google Analytics, and internal dashboards.
4. Conduct A/B tests for creatives, copy, audience targeting, and landing pages.
5. Stay updated with platform changes, algorithm updates, and industry best practices.
6. Assist in audience segmentation, retargeting strategy, and funnel optimization.
7. Identify trends and insights, and apply data-driven decision-making to improve ROI.

Requirements
-1–2 years of hands-on experience with Meta Ads (Facebook & Instagram).
-Solid understanding of performance marketing metrics (CTR, CPC, ROAS, CPA,
etc.)
-Comfortable with numbers, analytics tools, and making data-led decisions.
-Self-motivated, eager to learn, and adaptable to changing campaign needs or growth
targets.
-Strong communication and collaboration skills.

Good to Have
1. Exposure to lead generation in the ed-tech or B2C D2C space.

2. Professionals who have undergone trainings at renowned institutions like Harris & Co, Dot Academy, or other similar finishing schools.

3. Basic knowledge of creative testing and consumer psychology.

What We Offer

-A fast-paced, high-growth environment with mentorship from experienced marketers.
-Opportunity to work on campaigns reaching global audiences.
-Culture that promotes creativity, ownership, and continuous learning.
-Flexible working hours and a high degree of autonomy

About WinnerBrands 

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/

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Thanks,

WinnerBrands Talent Team