Location: Remote
Experience: 1–3 years
Department: Marketing

Educational Qualification: MBA (Tier-1 Institute preferred) with specialization in
Marketing/Analytics

About the brand -

An innovative ed-tech platform transforming extracurricular education for children aged 5–14 through interactive, high-quality online classes in music, dance, chess, and public speaking. With a mission to make skill-based learning fun and accessible, it has empowered over 21,000 learners across 40+ countries. The platform offers flexible group and one-on-one sessions tailored to different proficiency levels. Backed by a passionate team and expert instructors, it emphasizes holistic development through creativity and confidence-building. Achieving a strong global presence, it boasts a 4.8/5 learner satisfaction rating. The company has scaled rapidly, crossing $1M in ARR within 18 months of launch and continues to grow aggressively across key international markets.

Role Overview

We are seeking a dynamic Marketing Analyst who can bridge the gap between data and decision- making. The ideal candidate will have hands-on experience working with MySQL for direct data extraction and analysis, combined with a strong understanding of marketing metrics, funnels, and campaigns. This role is perfect for someone who thrives at the intersection of data analytics and marketing strategy.

Key Responsibilities

1. Write and optimize SQL queries to extract, clean, and manipulate data from MySQL
   databases.
2. Analyze customer journeys, conversion funnels, and marketing campaign performance.
3. Work closely with marketing teams to translate business problems into data-driven solutions.
4. Build and automate dashboards/reports to track KPIs such as CAC, LTV, churn, ROI, CTR,etc.
5. Conduct cohort analysis, segmentation, and A/B testing to evaluate marketing initiatives.
6. Partner with cross-functional teams (Product, Growth, Sales) to provide insights that drive business outcomes.
7. Translate data insights into actionable marketing strategies and recommendations for leadership.

Qualifications

1. 1–3 years of experience in analytics, marketing analytics, or business intelligence.
   MBA from a Tier-1 business school (specialization in Marketing/Analytics preferred).
2. Strong proficiency in SQL/MySQL; ability to write complex queries independently.
   Solid understanding of marketing concepts, digital campaigns, funnels, and
   performance metrics.
3. Proficiency with analytics/visualization tools (e.g., Tableau, Power BI, Looker, or Google Data Studio).
4. Hands-on experience with marketing platforms (Google Analytics, Meta Ads Manager, CRM tools) is a plus.
5. Strong business acumen, problem-solving skills, and ability to communicate insights effectively.

What We Offer

1. Opportunity to work in a high-growth ed-tech environment.
2. Cross-functional exposure to marketing, product, and business strategy.
3. A collaborative, fast-paced, and data-driven culture.
4. Competitive compensation and growth opportunities.

About Winnerbrands

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/

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Thanks,

WinnerBrands Team