Location: Pune
Working Days: Monday to Saturday (Comp offs for Sunday work)
Type: Full-time, In-House, Work from Office
Open Roles: 2 (ideally 1 male + 1 female)

About the Brand

We are a new-age alco-bev startup crafting rule-breaking spirits for young India. Our mission is to challenge everything outdated about the industry and build a lifestyle brand that speaks to Gen Z in their language: content, culture, and conversation.

Our first product is India’s first flavour-forward, easy-sipping whisky made for a new generation. Smooth, bold, and unapologetically fresh — it’s a drink that stands out in your glass and on your feed.

About the Role

We’re looking for two in-house creators who will also serve as the face and voice of the brand — both online and offline. You’ll create scroll-stopping content, bring the brand to life on Instagram, and represent us in the real world — from bars to pop-ups to community activations.

This is not just a job. It’s a platform to build your own voice while shaping one of the most exciting new alco-bev brands in the country.

What You’ll Do

Be the face of the brand on reels, stories, and social video content

Co-create 4–6 reels a week — from ideation and scripting to shooting and posting

Represent the brand at events, bar activations, and collaborations as a brand ambassador

Work as a duo to jump on trends, memes, and cultural moments

Help build the brand community through content, engagement, and on-ground energy

Collaborate with our team on campaigns, creator partnerships, and bar tie-ups

Who You Are

Great on camera — expressive, sharp, and engaging

Obsessed with short-form video, youth trends, and meme culture

Can think fast, shoot fast, and edit basic content yourself (CapCut/InShot)

Love being on the ground — in bars, at gigs, at pop-ups — and can bring that energy online

Passionate about storytelling, youth culture, and nightlife

Prior experience as a creator, performer, or UGC talent

Bonus Points If You:

Have a strong personal following or content portfolio

Have performed (theatre, comedy, dance, improv — it all counts)

Have hosted events or are familiar with bar culture

Are plugged into fashion, food, or cultural scenes we can tap into

Why Join Us

You’re not just a content creator — you’ll be the face of a brand

Be part of a launch team building a brand from scratch

Travel, shoot, attend events, and collaborate with artists and bars

Massive creative freedom and brand-building visibility

Competitive compensation + strong growth opportunities

About Winnerbrands

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/

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Thanks,

WinnerBrands Team