Experience: 4+ years

Salary: upto INR 20 Lacs p.a (based on experience)

Expected Notice Period: Immediate to 30 days

Opportunity Type: On-site, Chennai office

About the employer brand:

A health-tech brand offering on-demand consultations with general medical practitioners based in Perth, Australia founded by Indian-origin founders.  

It offers 24hr on-demand telehealth – see an AHPRA registered GP for an online consultation, prescription, or referral within 15 minutes, or request an online medical certificate.

The brand just hit an impressive USD 3 million ARR with an agile team and wishes to expand and set up a marketing team at its Chennai office serving them, while closely working with the CMO and marketing leadership working from their Australia office.

Title - 

Performance Marketing Lead/PPC Specialist

Reporting Head: Head of Growth

Role Overview 

The role will involve in creating, planning and delivering paid digital advertising campaigns across primary mediums - Google, Meta or Bing. The role will evolve into a growth professional completely owning up the acquisition goals and eventually setting up the analytical engine for the business than help thrive the business to accomplish profitable growth in the targeted markets.

Job Description 

· Participate in forming effective paid search strategies.

· Effective keyword selection and audience targeting

· Launching and optimizing SEM and other digital campaigns

· Monitoring budgets and overseeing search platform accounts

· Tracking KPIs and producing useful reports for management

· Run campaigns basis targeted ROI

· Suggest and develop new campaigns across multiple channels

· Maintain partnerships with PPC ad platforms and vendors

Job Requirements/Mandatory Skills

· Understanding of SEM, SEO, GA4, and GTM

· Analytical and good understanding of numbers

· Experience in digital marketing, SEM for a minimum 4-5 years

· Background in running campaigns for companies outside India is a big plus.

Preferred traits

· Engineering Degree/MBA preferred.

Why should you apply for this job?

- Opportunity to learn the APAC marketing region

- Relocate to Chennai with a clear growth roadmap

About WinnerBrands

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/

Thanks,

WinnerBrands Talent Team.