Marketing Manager | A design-first furniture and home lifestyle brand
Job Title: Marketing Manager
Location: Bangalore ( Onsite )
Experience Required: 4 to 7 years
Compensation: 19 LPA
About the employer brand:
A pioneer of quality furniture in India, was founded in 2012 with a simple mission - to make a million homes beautiful. Its one stop shop for all furniture and décor products in India with over 30,000 products. With an omni-channel presence in all major cities in India, They make exceptional furniture more accessible to people and continue to thrive, helping people create inspiring homes. They are committed to let the customers discover the joy of creating and building spaces that mirror who they are.
About the role:
We are looking for a dynamic and driven Marketing Manager to lead strategic brand-building initiatives and deliver impactful marketing campaigns across channels. This role requires a blend of creativity and analytical thinking, with a deep understanding of consumer behaviour, media platforms, and brand storytelling. The ideal candidate will bring strong experience in brand management, performance marketing, and cross-functional collaboration—paired with the willingness to own execution end-to-end. This is a great opportunity to shape the voice and presence of a growing brand in a competitive, digital-first environment.
Roles and Responsibilities:
- Brand Strategy: Develop and implement holistic brand strategies that align with business objectives and resonate with the target audience
- Performance Marketing: Strategize, plan, and evaluate digital performance campaigns across platforms (Meta, Google, etc.) in partnership with agencies—ensuring alignment with business goals and a strong focus on acquisition and ROI
- Market Intelligence: Analyze consumer trends, market shifts, and competitive activity to uncover insights and steer strategic direction
- Campaign Leadership: Own end-to-end campaign planning—from briefing to media execution and post-campaign analysis
- Brand Positioning: Ensure relevance and consistency across all touchpoints
- New Launches: Lead go-to-market strategy and execution for product launches
- Budget Ownership: Manage the brand marketing budget, ensuring efficient allocation and measurable returns
- Cross-Functional Collaboration: Partner with teams across product, sales, design, and customer experience to drive alignment and cohesive messaging
- Agency & Vendor Management: Lead relationships with creative, media, and digital agencies to ensure high-quality output and timely execution
Desired Skills and Functional Experience:
- 5–7 years of experience in marketing and media planning, preferably in a D2C or consumer internet brand
- Proven hands-on experience in performance marketing with an understanding of ad platforms, targeting strategies, and attribution models
- Exposure to fast-paced, execution-heavy environments with direct ownership of end-to-end campaigns
- Strong analytical mindset with proficiency in Excel, PowerPoint, and data interpretation tools
- Experience writing and evaluating creative briefs and working closely with agencies
- Excellent communication and project management skills with a “customer-first” approach
- Prior experience in D2C, FMCG or lifestyle categories is a plus
- Team leadership experience preferred
About WinnerBrands
At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/
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Thanks,
- Department
- Marketing
- Role
- Marketing Manager (B2C)
- Locations
- Bengaluru
- Remote status
- Fully Remote
Bengaluru
About WinnerBrands
At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. We are backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy. We find opportunities with progressives startups and brands in the marketing domain with multiple engagement models for our talent partners, freelance / part-time or full-time.
Join our community using the below link:
We also collaborate and provide learning opportunities to ensure our community thrives not just by accessing exclusive work opportunities, but also by unlearning and relearning throughout their marketing careers.
Please visit our academy and see what's planned for the future.