Title: Senior Brand Marketing Manager

Experience: 5+ years

Location: Gurugram

Compensation: 30-40 LPA

Role Type: Full-time

About the Employer Brand

The organization is a leading Canadian digital healthcare and e-pharmacy platform focused on making medical care more accessible, affordable, and personalized.

Trusted by over 800,000 Canadians, the platform combines technology with the expertise of pharmacists, doctors, clinicians, engineers, and service professionals to deliver virtual care, prescription management, and convenient medication delivery.

Role Overview

This role is ideal for an integrated marketing professional with strong experience in campaign planning, cross-functional coordination, and product launches.

Working closely with the Head of Growth, you will orchestrate launch and always-on campaigns, align Brand and Growth teams, manage creative resources, and ensure campaigns are delivered on time and in compliance with healthcare advertising standards.

Key Responsibilities

Campaign Planning and Execution

• Own campaign planning across product launches and always-on marketing initiatives

• Build campaign calendars and sequence timelines, deliverables, dependencies, and workstreams

• Coordinate large-scale campaigns across different markets

• Keep Brand and Growth teams aligned on campaign priorities and execution

• Track campaign progress and ensure timely delivery across all stages

Creative and Stakeholder Management

• Manage the India-based creative team and coordinate campaign deliverables

• Work with internal creative teams and external partners to plan resources and develop assets

• Conduct weekly cross-functional campaign reviews

• Identify creative bottlenecks, dependencies, and launch risks before they affect timelines

• Communicate campaign status, priorities, and blockers clearly to stakeholders

Compliance and Process Management

• Incorporate healthcare and pharmacy compliance requirements from the campaign-briefing stage

• Ensure campaigns align with applicable healthcare regulations and platform advertising standards

• Improve campaign workflows, coordination processes, and operational visibility

Job Requirements

• 5+ years of experience in integrated marketing, marketing program management, or a similar role

• Proven experience managing large-scale, cross-functional marketing campaigns

• Experience leading product launches across multiple markets

• Strong campaign conceptualization, planning, and orchestration capabilities

• Experience managing internal creative teams and external agency partners

• Strong organizational, coordination, communication, and presentation skills

• Ability to manage multiple workstreams and resolve blockers in a fast-paced environment

• Comfortable working closely with Brand, Growth, creative, and compliance stakeholders

Preferred Traits

• MBA in Marketing, Communications, or a related discipline

• Experience marketing to Canadian audiences

• Exposure to D2C healthcare, telehealth, e-commerce, or another regulated industry

• Understanding of healthcare advertising regulations and pharmaceutical advertising standards

• Experience working in a high-growth or startup environment

• Proactive, adaptable, and detail-oriented approach to campaign management

Why Should You Apply for This Job?

• Work with a leading Canadian digital healthcare and e-pharmacy platform

• Own integrated marketing campaigns across launches and always-on initiatives

• Collaborate closely with senior Growth, Brand, creative, and compliance stakeholders

• Lead campaign orchestration across multiple teams and markets

• Gain exposure to healthcare marketing within a fast-growing digital business

• Play an important role in improving how campaigns are planned and delivered
  

About WinnerBrands

At WinnerBrands, we are on a mission to create a community of the brightest marketing minds to deliver impactful, rewarding, and purposeful work by collaborating, contributing & co-learning with smart peers. Backed by Busybeebrands.com, a pioneering brand-building firm that has helped some of the most disruptive new-age brands in the country craft their brand and marketing strategy, we find opportunities with progressives startups and brands in the domain of marketing with multiple engagement models for our talent partners, freelance / part-time or full-time. Request to visit our community page at https://www.winnerbrands.in/talentcommunity/

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Thanks,

WinnerBrands Team